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WHAT:
Branding and Website by Railla Creative
Role in project: Designer, Visual Identity and Web Design
Role in project: Designer, Visual Identity and Web Design
WHO:
Micah Bucey, minister at Judson Memorial Church in Greenwich Village, NYC and author of The Book of Tiny Prayer
CHALLENGE:
Designing a professional site that elicits a sense of wonder
Wonder in Web Design
In preparation for the launch of The Book of Tiny Prayer, Micah worked with Railla Creative to build his brand and launch his website. As part of this project, I created Micah’s visual identity, website design, and illustration, with the ultimate goal of designing a site that ‘elicits a sense of wonder’ while still being professional. The design direction centers around a hero image; Micah welcomes visitors to his site as he is surrounded by colorful bubbles featuring phrases that speak to the three pillars of his brand and identity as a Faith Leader, Fairy, and Fan. By combining hand-drawn accents and illustration with easy navigation and thoughtful UI, we were able to imbue a feeling of joy and wonder throughout Micah’s site.